Ecommerce businesses utilize ghost mannequin photography, sometimes referred to as invisible mannequin photography, to give their products a 3D, hollow man look.
Customers may see themselves wearing things like blazers, jeans, jackets, and shirts thanks to the use of invisible mannequin photography.
For consistency, a lot of businesses and retailers throughout the world want to uniformly photograph all of their apparel.
Without Photoshop, it is not possible to make the inside of your clothing come to life by employing a customized ghost mannequin.
Let’s check your materials first to make sure you have everything you need for this tutorial:
The equipment necessary to acquire invisible mannequin photos of your garments
- Ghost mannequin – Any flexible mannequin with detachable arms and a chest may be used to make invisible product images by removing individual components at a time.
- Camera – Any camera will do; however, the Canon EOS 5D Mk III is the industry standard for professional product photography.
- Studio lighting – a steady source of cool light. In order to provide consistent illumination, shadows, and contrast, it is recommended to utilize LED lights for lighting.
- Your Apparel – Shirts, jackets, coats, blazers, and skirts are some of the apparel pieces that go well with this kind of photograph. Clips, pins, tape, tissue paper, and other materials are used to make clothes fit more tightly as style tools.
Pick the Right Clothing Mannequins
It’s important to find a ghost mannequin that matches the product’s size and style. If the shape is wrong, your clothes won’t fit.
Having many mannequins for photographing is beneficial. Styling pins and clips are crucial for those without access to ghost mannequins.
After choosing the right mannequin, organize your outfits in a logical order for shooting, grouping those that will fit together so you don’t have to keep swapping.
You’ll have more time and energy for style.
Pick which parts of the ghost mannequins to remove
Remove model components first.
The lining of a jacket, for instance, is an important feature to emphasize on your eCommerce website.
Carefully remove the chest module. Take off the pelvis of the ghost mannequin if your costume is lengthy.
You may be able to view your jacket’s lining at the bottom by doing this (or shirt, dress, etc.).
Getting the mannequin dressed
The jacket should then be gently draped over the mannequin, starting with the sleeves (or any apparel of your choice for that matter).
Check sure the seams fit the mannequin’s shoulders and adjust the shoulders as necessary. Take your time and make sure the material is not clearly stretched.
You can now see that the lining is completely translucent as if it were being worn by an unseen person.
Organize your Wardrobe
To tighten up any areas of the garment where the fit isn’t optimal, use a variety of style pins on the back panel.
Tissue paper is also quite useful for “bulk-out” areas you wish to emphasize.
Spend some time arranging the blazer to make sure it fits the model properly and has no noticeable creases.
Shoot your Garment
Find out more about exposure and lighting here.
Set up your exposure and lighting such that they draw attention to the blazer’s standout features without erasing any colors.
Then, with your camera in focus, take many photos that show the blazer overall as well as the lining and stitching up close.
Get creative; you know what your customers want. Also, you can use the image masking technique to produce the best images for your e-commerce store.
Tips and tricks
Use style pins to produce a sleeker, fitting look behind and below the armpit area if your clothes are too big for the selected mannequin.
Any unfilled places or areas that need to be emphasized should be “packed” with crêpe paper.
Organize your items into “loads” according to how each mannequin fits in them to save time.
We appreciate you going through our guide on using an invisible mannequin for your fashion eCommerce site.