Website monitoring in itself is not an unusual thing. However, as always, the problems lie in the details. After all, site monitoring involves the use of many various tests and checks. Starting with diagnosing site availability (uptime) and ending with checking server metrics. Up to checking the health of the databases and the integrity of the content.
The main performance metrics of any site are the percentage of time it is available to users (uptime) and the overall web page loading speed (load latency). These are the main indicators that you should always keep in mind. But search engines and advertising services additionally consider Google’s “Key Internet Vital Signs” first with the highest priority.
Vital website metrics in details
Website uptime is by far the most important indicator of your site’s performance. Most modern business promotion models rely heavily on web sites. If your website is out of access for more than a few minutes, you may experience a considerable drop in sales. Overall uptime indicator is measured as a percentage. You should aim for 99.99% uptime for your website.
Another key metric is web page loading time or page speed, which shows how long it takes to load a particular page. Shorter loading times not only make user experience better, but also increase search rankings of websites. Because Google has included web page loading speed in its main list of ranking factors.
So, Google has identified these two metrics as the most important. On top of it, the visual quality and stability of the site, as well as usability. Therefore, webmasters should consider them as vital. Otherwise, the successful promotion of the site will be impossible. In addition, these metrics include real data that is highly based on the user experience of real site visitors. And they are extremely important for the promotion and improvement of the site.
It’s also important to consider site metrics related to mobile devices. Moreover, for websites with large audiences they should be a topmost priority. Because Google systems’ queueing algorithms prioritize web sites that have better performance in mobile versions. Of course, the main metric here is web site loading speed, as well as its overall optimization and visual stability in mobile versions.
Reasons for prioritizing uptime
Website uptime is undoubtedly the most important indicator of the stability of your website. As is its performance. The longer the downtime period is and the more often it occurs, the more damage is done to your website’s reputation, as it was already mentioned earlier. Even considering maintenance downtime, you must prioritize it and aim to reach as close as possible to 99.99%. Because due to the reduction in the uptime of the site, the web site owner may suffer financial and reputational losses. As well as decrease in search queues and ads rankings.
Moreover, loyal customers can also find a more reliable competitor if they can’t get their services or products when they want. Not to mention that the uptime of search engines and advertising systems is not easy to restore. At least because it is not a static, but a dynamic value. And it is measured in the long term.
Therefore, it is very important to ensure the maximum possible uptime at any cost. That is, as close as possible to the value of 99.99%. For technical reasons, no website can be accessed 100% of the time for a sufficiently long period of time. Sometimes hosting restarts or updates servers or provides other maintenance. And for this, as mentioned above, the webmaster must monitor the site around the clock.
Most effective website monitoring tool
In order to reach the top of these aforementioned indicators, website owners or webmasters must ensure 24/7 uninterrupted monitoring of the website. Most webmasters usually use various services and software to monitor websites. However, webmasters often lack information, and they will probably never know exactly what happened at the moment.
In addition, in order to understand the problem, the webmaster needs to view the logs, write to the hosting support service and perform many other tedious and often unsuccessful actions. Nevertheless, there is an effective solution for all of the above – automation of website monitoring. And one of the most advanced automatic monitoring services, host tracker website monitoring service online, can handle all this in a few clicks.
Main pros of HostTracker service
Features of the HostTracker platform, including almost everything a webmaster might need. And that’s exactly what it was created for – to provide webmasters with full support in the routine work with monitoring. It is a web service that allows each user to start automatic maintenance with a few clicks. Although registration was required to run them automatically, some of these routine checks could be initiated manually at https://www.host-tracker.com/en/ic/check-http without a subscription.
Being a fully comprehensive web mastering toolkit, HostTracker has a large all-purpose variety of tests and checks. Those include, but not limited to, a lot of tools such as worldwide access verification, uptime and pagespeed testing, SSL and domain expiration check, and more. All of these are available for 30 days of real-time testing trial period, so each user will be able to master the setup procedure.
In addition, they are all fully automated and will send you notifications about anything you have identified as vital to stability. This is achieved through the built-in HostTracker instant alert system, which can be integrated with almost all instant messengers available today, including basic phone calls and SMS messages.
Main users of HostTracker service
HostTracker won’t be so powerful and popular without customers. First of all, you can try cool website monitoring tool on host-tracker by yourself due to 30 days of free subscription after signing in. Second, you can read a lot of positive reviews on TrustPilot website. And, third, there are actually a lot of customers among large companies.
There are even some world-class brands that use its tools – Panasonic, Colgate, Kaspersky Labs, WorldMate and a few others, even Microsoft, despite having a full staff of professional webmasters. And this is really an indicator of the quality and reliability of HostTracker.
